It all started for us in 2016 when we stumbled upon a wild crazy dutch guy called “Wim Hof” his exploits opened our eyes to just how much we are leaving on the table in regards to what we are actually capable of.

He is now a international phenomenon with thousands of people embracing his techniques.

His love for life and message struck a cord with us and we started to embrace the cold and his breathing techniques, this lead us into Sauna Culture and after finding a sauna at the gym we became full blown sauna addicts working our days around when we could fit in a sauna.

The dream fully came alive after years of visiting Public Sauna around the country sitting in multiple cramped saunas in Gyms, Public Swimming Pools, Expensive Spas and we said “imagine a place fully dedicated to Sauna with Ice Baths in a beautiful space” and Panacea Was Born.

We recognised that many people are looking for ways to reduce stress, improve their immune system, and enhance their overall well-being.

After extensive research and practical training feeling the incredible benefits that Sauna and cold exposure has given us over the years our mission is to now spread the word and make Sauna and Ice Bath readily accessible to everyone that wants to try this powerful health promoting practice.